Heading to Vegas – Mastermind Conference

Mastermind Conference Inlanta

Invest in Your Success

If you haven’t heard of the Mastermind Conference held annually in Las Vegas each year – you might be living under a rock. The Mastermind Conference, managed by Steven Marshall and the team at Mortgage Executive Magazine, is jam packed with proven strategies to increase your purchase volume, improve referral relationships, improve team production and more. Click here to learn more about the Mastermind Conference.

This year, more than 35 Inlanta Mortgage loan officers have already purchased their tickets for the annual event held at the Palms Resort & Casino in Las Vegas. In fact, every Inlanta manager will be in Vegas for Inlanta’s annual Manager’s Meeting, scheduled at the Palms on June 2nd to coincide with the Mastermind Conference.

Inlanta’s annual manager’s meeting is a sales-focused meeting of the minds, bringing together managers from across the country to discuss best practices and share techniques to increase volume and grow their businesses while providing service that makes an Inlanta customer a lifetime customer.

To learn more about our collaborative culture and branch opportunities with Inlanta Mortgage contact me at 262-439-4260 or email joeramis@inlanta.com.

About Inlanta Mortgage

Headquartered in Brookfield, Wis., Inlanta Mortgage was established in 1993. The company has grown to 34 branch locations in 16 states and over 220 employees. Inlanta Mortgage offers Fannie Mae/Freddie Mac agency products, as well as jumbo and portfolio programs. The company is an agency-approved lender for Freddie Mac, Fannie Mae, FHA/VA, FHA 203K and USDA. Inlanta Mortgage also offers numerous state bond agency programs. Review Inlanta mortgage loan program menu here.

Inlanta’s mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals, our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.

Cindy Laffey – Top 1% of Mortgage Originators

 

Cindy-LaffeyInlanta Top Mortgage Originator – Cindy Laffey

Inlanta Mortgage loan officer, Cindy Laffey has been named to Mortgage Executive Magazine‘s Top 1% of Mortgage Originators list for 2014. Narrowly missing the Top 200 list, Cindy is likely to see increased loan volume in 2015 as she embraces new technology and expands her network of referrals and business partners.

Cindy Laffey Top Originator

Mortgage Executive Magazine – Top Originator Awards

Every year Mortgage Executive Magazine recognizes America’s best mortgage originators. Cindy Laffey has been recognized among the Top 1% of Mortgage Originators in America for several years and was only one loan away from making the Top 200 Mortgage Originators in America in 2014.

Award-Winning Team

In addition to Laffey, Inlanta Mortgage and President Nicholas DelTorto were also recognized in Mortgage Executive Magazine. Inlanta was recognized as one of the 50 Best Companies to Work For in America and DelTorto was recently recognized as one of the 100 Most Influential Mortgage Executives.

In June of 2014, Inlanta Mortgage received the Milwaukee Journal Sentinel‘s Top Workplace 2014 award and was recently recognized as a Top Mortgage Employer in America by National Mortgage Professional.

About Inlanta Mortgage

Headquartered in Brookfield, Wis., Inlanta Mortgage was established in 1993. The company has grown to 33 branches in 16 states and over 220 employees. Inlanta Mortgage offers Fannie Mae/Freddie Mac agency products, as well as jumbo and portfolio programs. The company is an agency-approved lender for Freddie Mac, Fannie Mae, FHA/VA, FHA 203K and USDA. Inlanta Mortgage also offers numerous state bond agency programs.

Inlanta’s mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals, our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.

Inlanta Mortgage Partnership Program

Inlanta’s platform supports high-producing professional partner offices with the latest technology and product menu focused on unsurpassed service and quality to both the consumers and employees. Inlanta takes pride in the highest level of honesty, integrity and ethics in all of its business dealings. It is a member of the Mortgage Bankers Associations, numerous state associations and Lenders One, the largest cooperative of mortgage bankers in the nation. Inlanta is an accredited member of the Better Business Bureau with an A+ rating. For more information about branch partnerships with Inlanta Mortgage, please call our Business Development team at 262-439-4242, email partners@inlanta.com or contact us today.

Inlanta Welcomes New Illinois Office

Jim-Gussman-Oswego

Veteran Originator – Jim Gussman Joins Inlanta Mortgage

Inlanta Mortgage, Inc. is pleased to announce its expansion in Illinois with the addition of a new mortgage branch office in Oswego, Illinois. The Oswego location is managed by veteran loan originator Jim Gussman.

Gussman has more than twenty years of experience in the mortgage industry. Prior to Inlanta Mortgage Gussman was a branch manager at Cherry Creek Mortgage.

Gussman said, “The communication and efficiencies at Inlanta are top notch, this will allow us to serve our partners and together help more Home Buyers achieve the goal of owning their own home.”

Loan originators Ismael Quintana and Ed Coleman, Loan Officer Assistant David Najjar and Marketing Assistant Stella Gussman will join Gussman at the new Oswego branch office.

Vice President of Business Development, Joe Ramis said, “Inlanta continues to find success by partnering with strong sales leaders like Jim Gussman. Jim and his team are highly committed to their borrowers and understand that true success is achieved by forming lifelong relationships and raving fans. We are excited to help Jim expand his business and help more people with their home financing in the Greater Chicagoland area.”

Contact the licensed mortgage professionals at the Inlanta Mortgage office in Oswego at 630-554-0070 or find them online at www.inlanta.com/oswego. Stop by their office at 14 Stone Hill Road, Suite F, Oswego, Illinois, 60543.

About Inlanta Mortgage

Headquartered in Brookfield, Wis., Inlanta Mortgage was established in 1993. The company has grown to more than 30 branches in 16 states and over 200 employees. Inlanta Mortgage offers Fannie Mae/Freddie Mac agency products, as well as jumbo and portfolio programs. The company is an agency-approved lender for Fannie Mae, FHA/VA, FHA 203K and USDA. Inlanta Mortgage also offers numerous state bond agency programs.

Inlanta Mortgage was named a Top Mortgage Lender in 2012 and 2013 by Scotsman Guide and has been listed in Mortgage Executive Magazine’s “Top 100 Mortgage Companies in America” every year since 2011. In addition, Inlanta was named a “Fastest Growing Firm” by Milwaukee Business Journal in 2013; a “Platinum Million Dollar Lender” by USDA Rural Development in 2014; and a Top Workplace by the Milwaukee Business Journal in 2014.

Inlanta’s mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals, our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.

Inlanta Mortgage Partnership Program

Inlanta’s  platform supports high-producing professional partner offices with the latest technology and product menu focused on unsurpassed service and quality to both the consumers and employees. Inlanta takes pride in the highest level of honesty, integrity and ethics in all of its business dealings. It is a member of numerous state Mortgage Bankers Associations and Lenders One, the largest cooperative of mortgage bankers in the nation. Inlanta is an accredited member of the Better Business Bureau with an A+ rating. For more information about branch partnerships with Inlanta Mortgage, please call our Business Development team at 262-439-4260, email partners@inlanta.com or contact us today.

Kevin Laffey Recognized on MPA Hot 100 List

Inlanta Mortgage Branch Manager Kevin Laffey has received one of the mortgage industry’s highest honors. Laffey has been named to Mortgage Professional America’s Hot 100 list for 2014.

“The Hot 100 represents the best of the best that the mortgage industry has to offer,” said MPA editor Ryan Smith. “This list is who’s who of the industry’s power players and innovators.”

 

 


 

 

In addition to Laffey, two other Inlanta professionals were named to the Hot 100 list. The other winners include Nicholas DelTorto and Peter Salamone.  Salamone is the National Director of Business Development and DelTorto is the Inlanta Mortgage’s President. This list, compiled annually, honors 100 people who have made waves in the mortgage industry over the last year.

Marshfield, Wisconsin Branch Manager Laura Leonhard and Branch Partner/Mortgage Consultant Cindy Laffey were named to the Hot 100 List in 2013.

About Inlanta Mortgage

Headquartered in Brookfield, Wis., Inlanta Mortgage was established in 1993. The company has grown to 31 branches in 16 states and over 200 employees. Inlanta Mortgage offers Fannie Mae/Freddie Mac agency products, as well as jumbo and portfolio programs. The company is an agency-approved lender for Fannie Mae, FHA/VA, FHA 203K and USDA. Inlanta Mortgage also offers numerous state bond agency programs.

Inlanta Mortgage was named a Top Mortgage Lender in 2012 and 2013 by Scotsman Guide and has been listed in Mortgage Executive Magazine’s “Top 100 Mortgage Companies in America” every year since 2011. In addition, Inlanta was named a “Fastest Growing Firm” by Milwaukee Business Journal in 2013; a “Platinum Million Dollar Lender” by USDA Rural Development in 2014; and a Top Workplace by the Milwaukee Business Journal in 2014.

Our Mission Statement

Inlanta’s mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals, our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.

DelTorto Facilitates Roundtable Discussion at IMB Conference

MBA Independent Mortgage Bankers Conference

At the MBA’s Independent Mortgage Bankers (IMB) conference in California this past week, Inlanta Mortgage President Nicholas DelTorto conducted a break-out session to facilitate an open and interactive roundtable discussion. The discussion included a debrief of issues covered during the IMB conference and gave attendees the opportunity to weigh in on topics that should have been or needed to be covered.

DelTorto said, “After hosting monthly conference calls of the same nature with independent mortgage banking leadership, it was great to meet face-to-face in an environment that encouraged poignant conversations, sharing best practices and collaborative learning. During the session, participants discussed critical topics such as: MSA’s and joint ventures, loan officer compensation, recruiting and growing new sales talent challenges and expense management in the face of skyrocketing compliance costs.”

Independent Mortgage Bankers – Conference Calls

DelTorto and co-facilitator A.W. Pickel III host a monthly conference call for independent mortgage bankers from around the country. The monthly calls facilitate open discussion on timely business and policy issues facing independent mortgage bankers. The goal of the call is to provide a regular forum for CEOs and other senior executives can share information among their peers.

About Inlanta Mortgage

Headquartered in Brookfield, Wis., Inlanta Mortgage was established in 1993. The company has grown to 31 branches in 16 states and over 200 employees. Inlanta Mortgage offers Fannie Mae/Freddie Mac agency products, as well as jumbo and portfolio programs. The company is an agency-approved lender for Fannie Mae, FHA/VA, FHA 203K and USDA. Inlanta Mortgage also offers numerous state bond agency programs.

Inlanta Mortgage was named a Top Mortgage Lender in 2012 and 2013 by Scotsman Guide and has been listed in Mortgage Executive Magazine’s “Top 100 Mortgage Companies in America” every year since 2011. In addition, Inlanta was named a “Fastest Growing Firm” by Milwaukee Business Journal in 2013; a “Platinum Million Dollar Lender” by USDA Rural Development in 2014; and a Top Workplace by the Milwaukee Business Journal in 2014.

Our Mission Statement

Inlanta’s mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals, our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.

Inlanta Mortgage Expands Footprint in Michigan

 

Koley-NelsonInlanta Mortgage Expands Footprint in Michigan

Inlanta Mortgage, Inc. is pleased to announce its expansion in Michigan with the addition of a new mortgage branch office in Grand Haven. The Grand Haven location is managed by longtime local resident and veteran loan originator Kolbey Nelson.

Nelson has spent 16 years in the mortgage industry and prior to joining Inlanta Mortgage, was a manager at Guaranteed Rate and E Mortgage Management.

Nelson said, “I am excited to join Inlanta Mortgage because of the great people that they have involved with their top-of-the-line lending platform. Their technology and teamwork is a proven winner and will improve our team’s ability to deliver to our clients and business partners.”

Nelson brings his loan officer assistant Leonard Zoe and his production manager Michelle Nelson with him to Inlanta Mortgage.

Vice President of Business Development, Joe Ramis said, “We are pleased to welcome Kolbey and his team. Kolbey has the integrity and drive that we see in our company’s top producers and managers. We look forward to supporting and working with his team to serve the needs of residents in the Greater Grand Rapids area.”

Contact the licensed mortgage professionals at the Inlanta Mortgage office in Grand Haven at 616-510-7365 or find them online at www.inlanta.com/grand-haven. Stop by their office at 216 Washington Avenue, Unit B, Grand Haven, Michigan, 49417.

About Inlanta Mortgage

Headquartered in Brookfield, Wis., Inlanta Mortgage was established in 1993. The company has grown to 31 branches in 16 states and over 200 employees. Inlanta Mortgage offers Fannie Mae/Freddie Mac agency products, as well as jumbo and portfolio programs. The company is an agency-approved lender for Fannie Mae, FHA/VA, FHA 203K and USDA. Inlanta Mortgage also offers numerous state bond agency programs.

Inlanta Mortgage was named a Top Mortgage Lender in 2012 and 2013 by Scotsman Guide and has been listed in Mortgage Executive Magazine’s “Top 100 Mortgage Companies in America” every year since 2011. In addition, Inlanta was named a “Fastest Growing Firm” by Milwaukee Business Journal in 2013; a “Platinum Million Dollar Lender” by USDA Rural Development in 2014; and a Top Workplace by the Milwaukee Business Journal in 2014.

Our Mission Statement

Inlanta’s mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals, our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.

Branch Opportunities

Learn more about Inlanta Mortgage branch opportunities at www.inlantapartners.com, call 262-439-4260 or email partner@inlanta.com

Inlanta Mortgage, Inc. NMLS# 1016, Kolbey Nelson NMLS# 190461.

Inlanta Mortgage Top Producer Interview – Cindy Laffey

Cindy-Laffey-Loan-Officer

Inlanta Top Producer Interview

Casey Cunningham of the XINNIX Academy of Mortgage recently interviewed Inlanta Mortgage top producing loan officer and branch partner, Cindy Laffey (pictured above) for Mortgage Banking Magazine. Cindy gives us some insight into how she has become one of the most successful loan originators in the country and what keeps her motivated. Click on audio player to open audio file.

 

About Casey Cunningham

XINNIX and Inlanta Mortgage have been partners in mortgage education and sales training for more than two years. XINNIX is Inlanta’s source for both veteran originator training, new loan officer training and operations training.  Casey recently provided the keynote address at Inlanta’s 10th Annual Sales Conference held at the Milwaukee Art Museum.

About Cindy Laffey

Cindy Laffey is an eighteen-year veteran of the mortgage industry working at the Inlanta Mortgage office in Overland Park, Kansas. Cindy is consistently a top performing loan officer at Inlanta Mortgage and has also been recognized as one of Mortgage Professional America‘s Hot 100 list, Mortgage Executive Magazine’s Top 1% of Loan Originators and is an alumni of the Kansas City Journal‘s Women Who Means Business group. Cindy was also recognized as one of the Elite Women in Mortgage by Mortgage Professional Magazine.

About Inlanta Mortgage

Headquartered in Brookfield, Wis., Inlanta Mortgage was established in 1993. The company has grown to 31 branches in 16 states and over 220 employees. Inlanta Mortgage offers Fannie Mae/Freddie Mac agency products, as well as jumbo and portfolio programs. The company is an agency-approved lender for Fannie Mae, FHA/VA, FHA 203K and USDA. Inlanta Mortgage also offers numerous state bond agency programs.

Inlanta Mortgage was named a Top Mortgage Lender  in 2012 and 2013 by Scotsman Guide and has been listed in Mortgage Executive Magazine’s “Top 100 Mortgage Companies in America” every year since 2011. In addition, Inlanta was named a “Fastest Growing Firm” by Milwaukee Business Journal in 2013; a “Platinum Million Dollar Lender” by USDA Rural Development in 2014; and a Top Workplace by the Milwaukee Business Journal in 2014.

Inlanta’s mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals, our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.

Branch Partnership Opportunities

Inlanta Mortgage is expanding its branch network by partnering with loan professionals with proven records of success that conduct themselves with professionalism and integrity. Inlanta Mortgage encourages ethical lending professionals to learn more about our support platform by contacting Inlanta Mortgage’s Branch Development Team at 262-439-4260 or email partners@inlanta.com. For more information on strategic alliances, marketing agreements, and third-party origination agreements with Inlanta Mortgage, contact Paul Buege, Chief Operating Officer at 262-754-6407 or email paulbuege@inlanta.com. Inlanta Mortgage, Inc. NMLS# 1016

Casey Cunningham Motivates Inlanta Staff

Casey-Cunningham

Inlanta Mortgage Annual Sales Conference

Inlanta Mortgage hosted their 10th Annual Sales Conference at the Milwaukee Art Museum in Milwaukee, Wisconsin on September 15th and 16th. The conference featured educational and motivational sessions tailored for both loan production and operational staff of Inlanta Mortgage.

Inlanta Partners with XINNIX – Casey Cunningham

Inlanta was fortunate to welcome XINNIX founder and CEO, Casey Cunningham, as a keynote speaker at their 10th Annual Sales Conference. Cunningham addressed both originators and production support team members over the course of the two-day event.

In a session designed specifically for loan originators, Cunningham focused the Inlanta team on their purchase market business. Cunningham drove home the need to identify action items and specific due dates that would assist them in achieving their long-term goals. Action items identified included making better use of testimonials, calling upon loyal referral sources for additional referral sources and embracing social media and direct mail. Cunningham further described some novel ways that loan originators can acquire purchase leads and detailed how successful loan originators measure and convert leads to raving fans and also retain them as lifelong customers. Throughout the course of the presentation, Cunningham reiterated the formula for success, “A few simple disciplines repeated daily.”

“It was a privilege to be part of a great company that is dedicated to helping their employees grow. Inlanta is a great partner to XINNIX that embraces empowerment and education,” said Casey Cunningham.

Training for Operations & Support Staff

During a later session, operations and production support staff were fortunate to partake in training with a different focus. In a session marked by laughter and team challenges, operations staff training focused on the power of communication. Cunningham, in her signature style, warmed up the Inlanta operations staff with humor and grace. Unaccustomed to the highly motivational and energetic sessions that loan officers frequent, the operations team at Inlanta was energized by Cunningham.

Topics included in this session included identifying communication styles and tailoring communication styles to effectively communicate with co-workers, superiors and clients. Communication training also included a segment on listening skills – identifying negative listening habits and finding ways to avoid them. Cunningham went into extensive detail on email and telephone etiquette as well as how to resolve a customer’s concern or issue.

President Nicholas DelTorto, “Our annual meeting is always a terrific opportunity to refocus our team on the fundamentals that never change, but we all need to remind ourselves of for a renewed energy and attention to execution. What was unique this year was the inclusion of our entire operations team so we improve our service both internally to each other and externally to our customers.”

XINNIX Training Solutions

XINNIX and Inlanta Mortgage have been partners in mortgage education and sales training for more than two years. XINNIX is Inlanta’s source for both veteran originator training, new loan officer training and operations training. Loan production support staff at Inlanta Mortgage recently completed a training session called ‘Power of Partnerships’, which will covered the essentials of creating a team that works. ‘Power of Partnerships’ focused on best practices for building stronger relationships with loan officers, how to help loan officers maintain their pipeline, approaching their positions with passion and improving service throughout out the loan process.

Inlanta’s senior leadership is committed to providing the support and training employees need to pursue excellence in their work and personal lives – a consistent theme of Cunningham’s presentations. Inlanta has a unique culture of close-knit caring employees who work to commit to help each other. The company is described as having tremendous “heart”.

About Inlanta Mortgage

Headquartered in Brookfield, Wis., Inlanta Mortgage was established in 1993. The company has grown to 31 branches in 16 states and over 220 employees. Inlanta Mortgage offers Fannie Mae/Freddie Mac agency products, as well as jumbo and portfolio programs. The company is an agency-approved lender for Fannie Mae, FHA/VA, FHA 203K and USDA. Inlanta Mortgage also offers numerous state bond agency programs.

Inlanta Mortgage was named a Top Mortgage Lender  in 2012 and 2013 by Scotsman Guide and has been listed in Mortgage Executive Magazine’s “Top 100 Mortgage Companies in America” every year since 2011. In addition, Inlanta was named a “Fastest Growing Firm” by Milwaukee Business Journal in 2013; a “Platinum Million Dollar Lender” by USDA Rural Development in 2014; and a Top Workplace by the Milwaukee Business Journal in 2014.

Inlanta’s mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals, our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.

Branch Partnership Opportunities

Inlanta Mortgage is expanding its branch network by partnering with loan professionals with proven records of success that conduct themselves with professionalism and integrity. Inlanta Mortgage encourages ethical lending professionals to learn more about our support platform by contacting Inlanta Mortgage’s Branch Development Team at 262-439-4260 or email partners@inlanta.com. For more information on strategic alliances, marketing agreements, and third-party origination agreements with Inlanta Mortgage, contact Paul Buege, Chief Operating Officer at 262-754-6407 or email paulbuege@inlanta.com.

Inlanta Mortgage, Inc. NMLS# 1016

Doug Smith Featured at Sales Conference

Doug-Smith-Inlanta-Mortgage

Inlanta Mortgage Welcomes Doug Smith

Inlanta Mortgage recently held its 10th Annual Sales Conference. This year marked the third year Doug Smith presented at an Inlanta Mortgage sales conference. For this 10th annual event, Smith presented “In It to Win It”, a high energy presentation for loan officers serious about keeping their business strong during the traditionally slower times of the year.

“In It to Win It” featured tips every originator can implement into his or her business, including expanding the scope of one’s business outside normal channels, disciplines that keep originators on track and working with your company’s support system to find mutual success.

Doug Smith is a 33-year industry professional, renowned speaker and author of Climbing the Ladder of Success and Green Zone Selling.

“The key to greater success in this business isn’t knowing more, it’s doing more,” states Doug Smith. “Most everyone knows what they should be doing, but for whatever reason, they aren’t doing it. Those loan originators who are truly ‘in it to win it’ are willing to do the things most others simply will not do. That’s why they are thriving now and will do very well in the coming year.”

Inlanta Mortgage President Nicholas DelTorto, “Our annual meeting is always a terrific opportunity to refocus our team on the fundamentals that never change, but we all need to remind ourselves of a renewed energy and attention to execution.”

Inlanta’s senior leadership is committed to providing the support and training employees need to pursue excellence in their work and personal lives. Inlanta has a unique culture of close-knit caring employees who work to commit to help each other. The company is described as having tremendous “heart”.

About Inlanta Mortgage

Headquartered in Brookfield, Wis., Inlanta Mortgage was established in 1993. The company has grown to 31 branches in 16 states and over 220 employees. Inlanta Mortgage offers Fannie Mae/Freddie Mac agency products, as well as jumbo and portfolio programs. The company is an agency-approved lender for Fannie Mae, FHA/VA, FHA 203K and USDA. Inlanta Mortgage also offers numerous state bond agency programs.

Inlanta Mortgage was named a Top Mortgage Lender  in 2012 and 2013 by Scotsman Guide and has been listed in Mortgage Executive Magazine’s “Top 100 Mortgage Companies in America” every year since 2011. In addition, Inlanta was named a “Fastest Growing Firm” by Milwaukee Business Journal in 2013; a “Platinum Million Dollar Lender” by USDA Rural Development in 2014; and a Top Workplace by the Milwaukee Business Journal in 2014.

Inlanta’s mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals, our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.

Branch Partnership Opportunities

Inlanta Mortgage is expanding its branch network by partnering with loan professionals with proven records of success that conduct themselves with professionalism and integrity. Inlanta Mortgage encourages ethical lending professionals to learn more about our support platform by contacting Inlanta Mortgage’s Branch Development Team at 262-439-4260 or email partners@inlanta.com. For more information on strategic alliances, marketing agreements, and third-party origination agreements with Inlanta Mortgage, contact Paul Buege, Chief Operating Officer at 262-754-6407 or email paulbuege@inlanta.com.

Inlanta Mortgage, Inc. NMLS# 1016

Inlanta Mortgage 10th Annual Sales Conference

Inlanta-Mortgage-Conference

Inlanta Mortgage Annual Sales Conference

Inlanta Mortgage hosted their 10th Annual Sales Conference at the Milwaukee Art Museum in Milwaukee, Wisconsin on September 15th and 16th. The conference featured educational and motivational sessions tailored for both loan production and operational staff of Inlanta Mortgage. The two keynote speakers, Casey Cunningham and Doug Smith, were enthusiastically embraced by Inlanta staff members.

Inlanta Welcomes Doug Smith

This year marked the third year Doug Smith presented at an Inlanta Mortgage sales conference. For this 10th annual event, Smith presented “In It to Win It”, a high energy presentation for loan officers serious about keeping their business strong during the traditionally slower times of the year.

“In It to Win It” featured tips every originator can implement into his or her business, including expanding the scope of one’s business outside normal channels, disciplines that keep originators on track and working with your company’s support system to find mutual success.

Doug Smith is a 33-year industry professional, renowned speaker and author of Climbing the Ladder of Success and Green Zone Selling.

“The key to greater success in this business isn’t knowing more, it’s doing more,” states Doug Smith. “Most everyone knows what they should be doing, but for whatever reason, they aren’t doing it. Those loan originators who are truly ‘in it to win it’ are willing to do the things most others simply will not do. That’s why they are thriving now and will do very well in the coming year.”

Inlanta Continues Partnership with XINNIX

Inlanta was also fortunate to welcome XINNIX founder and CEO, Casey Cunningham, as a keynote speaker at their 10th Annual Sales Conference. Cunningham addressed both originators and production support team members over the course of the two-day event.

In a session designed specifically for loan originators, Cunningham focused the Inlanta team on their purchase market business. Cunningham drove home the need to identify action items and specific due dates that would assist them in achieving their long-term goals. Action items identified included making better use of testimonials, calling upon loyal referral sources for additional referral sources and embracing social media and direct mail. Cunningham further described some novel ways that loan originators can acquire purchase leads and detailed how successful loan originators measure and convert leads to raving fans and also retain them as lifelong customers. Throughout the course of the presentation, Cunningham reiterated the formula for success, “A few simple disciplines repeated daily.”

“It was a privilege to be part of a great company that is dedicated to helping their employees grow. Inlanta is a great partner to XINNIX that embraces empowerment and education,” said Casey Cunningham.

Training for Operations & Support Staff

During a later session, operations and production support staff were fortunate to partake in training with a different focus. In a session marked by laughter and team challenges, operations staff training focused on the power of communication. Cunningham, in her signature style, warmed up the Inlanta operations staff with humor and grace. Unaccustomed to the highly motivational and energetic sessions that loan officers frequent, the operations team at Inlanta was energized by Cunningham.

Topics included in this session included identifying communication styles and tailoring communication styles to effectively communicate with co-workers, superiors and clients. Communication training also included a segment on listening skills – identifying negative listening habits and finding ways to avoid them. Cunningham went into extensive detail on email and telephone etiquette as well as how to resolve a customer’s concern or issue.

President Nicholas DelTorto, “Our annual meeting is always a terrific opportunity to refocus our team on the fundamentals that never change, but we all need to remind ourselves of for a renewed energy and attention to execution. What was unique this year was the inclusion of our entire operations team so we improve our service both internally to each other and externally to our customers.”

XINNIX and Inlanta Mortgage have been partners in mortgage education and sales training for more than two years. XINNIX is Inlanta’s source for both veteran originator training, new loan officer training and operations training. Loan production support staff at Inlanta Mortgage will soon be taking a training session called ‘Power of Partnerships’, which will cover the essentials of creating a team that works. ‘Power of Partnerships’ will focus on best practices for building stronger relationships with loan officers, how to help loan officers maintain their pipeline, approaching their positions with passion and improving service throughout out the loan process.

Inlanta’s senior leadership is committed to providing the support and training employees need to pursue excellence in their work and personal lives – a consistent theme of Cunningham’s presentations. Inlanta has a unique culture of close-knit caring employees who work to commit to help each other. The company is described as having tremendous “heart”.

Special ThankS to Our Sponsors

Inlanta Mortgage would like to extend a special thank you to Top of Mind, Radian and United Guaranty for being platinum sponsors of the event.  Other sponsors we would like to thank include Chase, Heartland Credit Restoration, IDS, MGIC, LenderX, Genworth, Essent, Ellie Mae, LoanLogics, Jannsen & Company, Mid-City Sports, WHEDA, Fidelity Bank, Packers Radio Network, Quality Resource Group, CBCInnovis, Tools of Marketing and Travelers Title.

About Inlanta Mortgage

Headquartered in Brookfield, Wis., Inlanta Mortgage was established in 1993. The company has grown to 31 branches in 16 states and over 220 employees. Inlanta Mortgage offers Fannie Mae/Freddie Mac agency products, as well as jumbo and portfolio programs. The company is an agency-approved lender for Fannie Mae, FHA/VA, FHA 203K and USDA. Inlanta Mortgage also offers numerous state bond agency programs.

Inlanta Mortgage was named a Top Mortgage Lender  in 2012 and 2013 by Scotsman Guide and has been listed in Mortgage Executive Magazine’s “Top 100 Mortgage Companies in America” every year since 2011. In addition, Inlanta was named a “Fastest Growing Firm” by Milwaukee Business Journal in 2013; a “Platinum Million Dollar Lender” by USDA Rural Development in 2014; and a Top Workplace by the Milwaukee Business Journal in 2014.

Inlanta’s mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals, our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.

Branch Partnership Opportunities

Inlanta Mortgage is expanding its branch network by partnering with loan professionals with proven records of success that conduct themselves with professionalism and integrity. Inlanta Mortgage encourages ethical lending professionals to learn more about our support platform by contacting Inlanta Mortgage’s Branch Development Team at 262-439-4260 or email partners@inlanta.com. For more information on strategic alliances, marketing agreements, and third-party origination agreements with Inlanta Mortgage, contact Paul Buege, Chief Operating Officer at 262-754-6407 or email paulbuege@inlanta.com.

Inlanta Mortgage, Inc. NMLS# 1016