Value Your Realtor Relationships

Value-Realtor-Relationships

When you value someone you consider them to be important or hold a high opinion of them. As mortgage originators some of the most valuable relationships we have are with our Realtor partners. How do you show your Realtor partners that you value them? Here are a few tips we should all know but still bear repeating.

Value Realtor Relationships

  1. Do Not Lie – Telling your son a little white lie about his dead goldfish is okay. What’s not okay is telling your Realtor partner that the file “is in underwriting” when it isn’t. While you may feel under pressure to tell little lies to make all parties relax, you are destroying the trust you have built with that partner. Realtors weren’t born yesterday, they know when you are lying. Small lies destroy trust. Be upfront and honest about file statuses – Realtors just want us to tell it like it is.
  2. Communicate – Is there a problem with the file? Is the closing date going to be delayed? Tell your Realtor partner now – not when a solution is found. While your Realtor partner won’t be happy to hear that the closing will be delayed, they will appreciate your honesty. It all comes down to this – Realtors and borrowers appreciate being kept in the loop. Sometimes it pays to call and let them know that nothing has happened. Yes – you heard that correctly. Successful loan originators will go that extra mile for valued partners and borrowers.
  3. Understand Your Programs – Don’t sell your borrower on a program unless you are sure you can deliver. This is all about professionalism. Keep up-to-date on program guidelines and do a little research before you throw anything out there. Ask a lot of questions up front – when the borrower is most likely to tell you everything. Exasperated borrowers are less likely to share game changing details later in the game. You must understand that shifting from a government to a conventional loan cause everyone more work – including your valued Realtor partner. If you diligently review the borrowers situation and the program guidelines, you can avoid this kind of problem.

The nation’s top producing loan originators are honest, keep open lines of communication with their Realtor partners and have strong program knowledge. Inlanta’s regularly scheduled training sessions help expand our loan officers program knowledge and serve as a way to share valuable tips on nuturing those valuable Realtor relationships.

Branch Opportunities with Inlanta Mortgage

Inlanta continues to expand its footprint by adding high-producing, ethical mortgage originators and branch offices. If you are ready to join a team that values professionalism and offers state-of-the-art support systems, contact our Branch Development team at 262-439-4260 or email partners@inlanta.com. All potential partners and loan officers must have proven track records of success and high ethical standards.

Our Mission Statement

Our mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.

About Inlanta Mortgage

Headquartered in Brookfield, Wis., Inlanta Mortgage was established in 1993. We are currently celebrating our 20th Anniversary! Inlanta Mortgage offers Fannie Mae/Freddie Mac agency products, as well as a full suite of jumbo and portfolio programs. The company is an agency approved lender for Fannie Mae, FHA/VA, FHA 203K and USDA. Inlanta Mortgage also offers numerous state bond agency programs.

Inlanta Mortgage is privileged to have received a number of awards both locally and nationally. Read more about Inlanta Mortgage’s awards.

Inlanta Expands Loan Programs

More Loan Programs

Inlanta Mortgage has recently expanded its menu of loan programs to include the Fannie Mae HomeStyle Renovation loan and the Inlanta Lock & Shop program.

HomeStyle Renovation Loan

The HomeStyle Renovation loan is a loan program for borrowers interested in financing both the purchase and renovation of a home. With the HomeStyle Renovation loan, borrowers take out one loan for the purchase and repairs of a home or investment property. HomeStyle Renovation is an alternative to the FHA 203k and its cumbersome mortgage insurance requirements.

Inlanta Lock & Shop

Inlanta borrowers do not need to fear rising mortgage rates. Borrowers can lock in their interest rate while they shop for their home with our Lock & Shop program. While most lenders won’t approve a rate lock until the borrower has a property under contract or a signed offer, Inlanta is pleased to offer this service and piece of mind to our borrowers.

The Inlanta Lock & Shop program is quite simple. If mortgage rates go up, the borrower gets the lower, locked rate. If rates decline, the homebuyer will have an option to float down to lower rates. Restrictions and fees apply.

Inlanta Loan Programs

Inlanta Mortgage is an agency approved lender for Fannie Mae. Inlanta Mortgage branch partners have access to loan program options that include FHA, VA, FHA 203K, HomeStyle Renovation, HomePath, and USDA. Inlanta Mortgage also offers numerous state bond agency programs.

Our Mission Statement

Our mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.

About Inlanta Mortgage

Headquartered in Brookfield, Wis., Inlanta Mortgage was established in 1993. We are currently celebrating our 20th Anniversary! Inlanta Mortgage is privileged to have received a number of awards both locally and nationally. Read more about Inlanta Mortgage’s awards.

Inlanta Branch Partnerships

Inlanta Mortgage encourages ethical lending professionals to learn more about our support platform and discover how an Inlanta branch partnership with Inlanta Mortgage is essential to long term success.

For more information on Inlanta branch partnerships,contact our Branch Development Team at 262-439-4260 or email partners@inlanta.com.

Inlanta’s Mission Statement

Wordle

In the Beginning…

How are we different from our mortgage competitors? Who are our customers? What motivates us to provide this service? These are a few of the questions we asked ourselves over the last few months in an effort to bring focus to our growing organization in the form of a mission statement.

Our Mission Statement

We realize that one thing great companies have in common is that they live and breathe their mission statement. We are pleased to present Inlanta’s new mission statement – a heartfelt expression of who we are, who we aim to be, why we do what we do and how we hope to be known.

Our mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.

Home Financing Partner

We seek lifelong relationships with our customers, referral partners and community members. We strive to provide the level of service our borrowers expect and deserve – over and over again. We want our customers to become raving fans who will refer us to their family and friends. Referrals allow us to harness the power of social proof as there is no greater compliment than being referred to a family member or friend.

Family, Friends, & Community

We understand that we all exist as part of something larger. The Inlanta culture is unique in the way our employees possess a mutual respect and genuine care for each other. We work together to help people achieve their dreams of home ownership in a professional and efficient manner. We are dedicated to being a positive influence and aim to contribute to the greater good as friends, family and members of the communities we serve. We understand that we have the ability to impact everyone we touch and improve the lives of all those we serve, work with, as well as the communities we live in.

Mortgage Professionals

We are committed to achieving and performing at our personal best. Our business is demanding in technical expertise, understanding people’s needs, and communicating effectively during periods of stress. This requires an enduring commitment to personal and professional improvement and knowledge growth. This commitment is necessary to be recognized as the best in the business and to help our family and friends quickly and efficiently navigate the home buying or refinancing process.

Integrity, Ethics and Honesty

Integrity, ethics and honesty are the foundation of all valued relationships. We will maintain an unwavering dedication to this foundation in our relationships with co-workers, friends, family and the community at large. We will hold each other accountable to this standard of conduct.

Join Our Team

Inlanta Mortgage is a multi-state mortgage banker based out of Brookfield, Wisconsin. Inlanta Mortgage offers Fannie Mae/Freddie Mac agency products, as well as a full suite of jumbo and portfolio programs. The company is an agency approved lender for Fannie Mae, FHA/VA, FHA 203K and USDA. Inlanta Mortgage also offers numerous state bond agency programs.

 

XINNIX – Mortgage Training Partnership

XINNIX Mortgage Academy of Excellence

Inlanta Mortgage loan officers and staff welcomed keynote speaker Casey Cunningham from XINNIX, The Mortgage Academy of Excellence at the 9th Annual Sales Conference held at the Milwaukee Public Museum September 16 & 17.

Mortgage Training Partnership

XINNIX, The Mortgage Academy of Excellence, provides the mortgage industry’s most proven and effective sales development programs in the country. Founded in 2002, XINNIX has rapidly become an industry leader in mortgage certification, executive management, sales enhancement, and professional coaching. Inlanta Mortgage maintains a relationship with XINNIX offering leadership training to branch managers and new loan officer mortgage training for qualified individuals.

“The XINNIX Corporate Partnership program provides the strategic advantage for Loan Officers and Leaders to win in the marketplace. Inlanta’s commitment to the growth of every member of the team is extraordinary!”
XINNIX Founder, Casey Cunningham

XINNIX Mortgage Training & Leadership Testimonials

Branch Manager Testimonials

Aiman AbozeidAiman Abozeid
Branch Manager – Madison, WI
“XINNIX training has made me focus on the items I need to daily over and over to perpetuate, maintain and grow my branch.”
 
Mark SchulenburgMark Schulenburg
Branch Manager – Oak Brook, IL
“XINNIX is not rocket science, but that’s OK because we are not in the rocket business. We are in the mortgage business, and what XINNIX provides is by far the best mortgage sales training available! As a sales training company, XINNIX is excellent, just as the derivative of their name implies. Not only does XINNIX provide solid methodology for effectively building relationships with business referral sources, it also provides the tools, strategies, techniques, and accountability to implement the methodology. Success is ultimately the responsibility of the individual loan originator, but for a loan originator who decides to be responsible for success, XINNIX provides the roadmap to that success.”
 
Kevin LaffeyKevin Laffey
Branch Manager – Overland Park, KS
“The XINNIX program has coached us on becoming more accountable for the day to day activities that we should all be focused on. This has allowed us to open many new key source relationships and also improved our recruiting efforts.”
 

Inlanta Morgtage Branch Partnership Opportunities

Are you ready to join a mortgage company that invests in its employees? Inlanta Mortgage provides its loan officers and leaders with the tools needed to prosper in today’s mortgage market. From XINNIX leadership training and new loan officer training to cutting edge customer relationship management systems and marketing tools – Inlanta Mortgage has what today’s mortgage professional needs.

For more information on branch partnership opportunities contact Vice President of Branch Development, Joe Ramis or Branch Development Manager, Peter Salamone at 262-439-4260 or via email at partners@inlanta.com.

Our Mission Statement

Our mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.

About Inlanta Mortgage

Headquartered in Brookfield, Wis., Inlanta Mortgage was established in 1993. We are currently celebrating our 20th Anniversary! Inlanta Mortgage offers Fannie Mae/Freddie Mac agency products, as well as a full suite of jumbo and portfolio programs. The company is an agency approved lender for Fannie Mae, FHA/VA, FHA 203K and USDA. Inlanta Mortgage also offers numerous state bond agency programs.

Inlanta Mortgage is privilege to have received a number of awards both locally and nationally. Read more about Inlanta Mortgage’s awards.

5 Reasons to Join Inlanta Mortgage


5 Reasons to Join Inanta Mortgage – Branch Partnerships

  1. In-House Underwriting with Outstanding Turn Times – Inlanta Mortgage encourages open lines of communication between originators and underwriters to streamline the underwriting process. In addition, Inlanta originators have access to a monitored underwriting forum that allows them to ask questions about complicated loan scenarios. Our underwriters are fully delegated to underwrite all FHA and VA loans for every investor. We also encourage and underwrite USDA loans and are fully integrated with GUS to help with faster approvals. We also have relationships established with each private mortgage insurance company to ensure you have the most options available.
  2. Compliance Department – Avoid the Costs of Non-Compliance – Inlanta Mortgage’s Chief Compliance Officer is here to make sure the advice you give and the loans you write are compliant in this overly regulated environment. Spend more time developing your business and avoid the costs of non-compliance.
  3. Marketing Support to Build Your Brand & Expand Your Purchase Business – Inlanta Mortgage’s experienced team of marketing professionals have the same goal as you – to increase your purchase business. Marketing systems provided include a customer relationship database system and our Marketing Library which allows originators to quickly create co-branded open house flyers, promotional flyers and more.
  4. Award-Winning Technology Platform – Inlanta Mortgage was recently recognized for the fourth year in a row as a Top Tech Savvy Lender by Mortgage Technology Magazine. Inlanta is committed to providing the tools and support you need to provide the best service possible to your borrowers.
  5. Ongoing Training & Education – We are committed to your business’ growth – from XINNIX Mortgage Academy of Excellence manager and new loan officer training to Annual Meetings and regular scheduled training sessions full of valuable tips, tricks, and information to help you grow your purchase business.

Our Mission Statement

Our mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.

About Inlanta Mortgage

Headquartered in Brookfield, Wis., Inlanta Mortgage was established in 1993. We are currently celebrating our 20th Anniversary! Inlanta Mortgage offers Fannie Mae/Freddie Mac agency products, as well as a full suite of jumbo and portfolio programs. The company is an agency approved lender for Fannie Mae, FHA/VA, FHA 203K and USDA. Inlanta Mortgage also offers numerous state bond agency programs.

Ready to Join Inlanta Mortgage?

Contact Vice President of Branch Development Joe Ramis or Business Development Manager Peter Salamone at 262-439-4260 or partners@inlanta.com to learn more about partnership opportunities.