When you value someone you consider them to be important or hold a high opinion of them. As mortgage originators some of the most valuable relationships we have are with our Realtor partners. How do you show your Realtor partners that you value them? Here are a few tips we should all know but still bear repeating.
Value Realtor Relationships
- Do Not Lie – Telling your son a little white lie about his dead goldfish is okay. What’s not okay is telling your Realtor partner that the file “is in underwriting” when it isn’t. While you may feel under pressure to tell little lies to make all parties relax, you are destroying the trust you have built with that partner. Realtors weren’t born yesterday, they know when you are lying. Small lies destroy trust. Be upfront and honest about file statuses – Realtors just want us to tell it like it is.
- Communicate – Is there a problem with the file? Is the closing date going to be delayed? Tell your Realtor partner now – not when a solution is found. While your Realtor partner won’t be happy to hear that the closing will be delayed, they will appreciate your honesty. It all comes down to this – Realtors and borrowers appreciate being kept in the loop. Sometimes it pays to call and let them know that nothing has happened. Yes – you heard that correctly. Successful loan originators will go that extra mile for valued partners and borrowers.
- Understand Your Programs – Don’t sell your borrower on a program unless you are sure you can deliver. This is all about professionalism. Keep up-to-date on program guidelines and do a little research before you throw anything out there. Ask a lot of questions up front – when the borrower is most likely to tell you everything. Exasperated borrowers are less likely to share game changing details later in the game. You must understand that shifting from a government to a conventional loan cause everyone more work – including your valued Realtor partner. If you diligently review the borrowers situation and the program guidelines, you can avoid this kind of problem.
The nation’s top producing loan originators are honest, keep open lines of communication with their Realtor partners and have strong program knowledge. Inlanta’s regularly scheduled training sessions help expand our loan officers program knowledge and serve as a way to share valuable tips on nuturing those valuable Realtor relationships.
Branch Opportunities with Inlanta Mortgage
Inlanta continues to expand its footprint by adding high-producing, ethical mortgage originators and branch offices. If you are ready to join a team that values professionalism and offers state-of-the-art support systems, contact our Branch Development team at 262-439-4260 or email firstname.lastname@example.org. All potential partners and loan officers must have proven track records of success and high ethical standards.
Our Mission Statement
Our mission is to be the home financing partner that you trust to serve your family, friends and community. Through our family of dedicated mortgage professionals our commitment is to deliver an exceptional experience. Our unwavering dedication to integrity, honesty and ethics is the foundation of all of our relationships.
About Inlanta Mortgage
Headquartered in Brookfield, Wis., Inlanta Mortgage was established in 1993. We are currently celebrating our 20th Anniversary! Inlanta Mortgage offers Fannie Mae/Freddie Mac agency products, as well as a full suite of jumbo and portfolio programs. The company is an agency approved lender for Fannie Mae, FHA/VA, FHA 203K and USDA. Inlanta Mortgage also offers numerous state bond agency programs.
Inlanta Mortgage is privileged to have received a number of awards both locally and nationally. Read more about Inlanta Mortgage’s awards.